Just before the 2024 elections, the Eenadu editorial mentioned the need to defeat the YSRCP. Eventually, the party was defeated.
This doesn't mean that Eenadu is solely responsible for this outcome, but it cannot be ruled out that the editorial influenced public opinion significantly.
A media house, as the fourth estate in Indian polity, is expected to remain neutral regarding political inclinations. However, not just Eenadu, but many other dailies, channels, and media houses also support and endorse certain parties.
If we believe that this phenomenon is only prevalent in India, we are mistaken; this issue is also widespread in the USA.
In the upcoming American elections, there seems to be a noticeable inclination toward Donald Trump of the Republican Party, despite the overwhelming support for the Democratic Party from almost all media outlets.
Polls indicate that Kamala Harris is likely to win due to this media bias. The extensive propaganda from media organizations influences public opinion, forcing people to adopt a singular perspective.
The New York Times, often regarded as the world's leading newspaper, has officially endorsed Kamala Harris. This raises concerns about the integrity of American media, which seems to prioritize agendas over journalistic ethics.
During elections, the media plays a critical role in shaping public perception. Media bias can distort narratives, portraying favored individuals as leaders and opponents as jokers.
For democracy to thrive, the media must provide unbiased information. When personal biases overshadow facts, the electorate becomes divided and misinformed.
The outcome of these elections will reveal whether media hype prevails or if the public votes with independent thought and honesty. Ultimately, the elections reflect not only political dynamics but also the media's influence on society.