With the massive success of Karthikeya 2, Nikhil Siddharth has gained widespread popularity across India.
He is currently starring in high-budget pan-Indian projects like Swayambhu and The India House.
When his films release, they usually generate significant hype. However, in the case of his new film Appudo Ippudo Eppudo, there is no buzz at all.
The film hits theaters this Friday, yet Nikhil Siddharth has not stepped out to promote it.
With the lead actor himself not endorsing the film, the public, too, seems uninterested. The trend of advance bookings on ticketing apps appears to be almost nonexistent.
The film, directed by Sudheer Varma, stars Divyansha Kaushik and Rukmini Vasanth.