Hari Hara Veera Mallu had paid premiere shows in Hyderabad and several locations across Andhra Pradesh, generating significant revenue from these early screenings.
However, negative word of mouth later impacted its overall box office performance.
Now, OG is gearing up for release with huge hype and strong potential to set new records on its opening day.
As a result, fans are demanding paid premiere shows on the night of September 24, followed by early morning shows on September 25.
Earlier, the Telangana government had announced there would be no premiere shows, but it later reversed its decision and allowed them for Hari Hara Veera Mallu.
A similar approach is expected for OG. However, producer Danayya has yet to make a final decision regarding paid premieres.
There are plans to schedule simultaneous shows both in North America and India, but the team remains cautious about the possibility of a negative campaign affecting the film’s performance.