The dissatisfaction among a section of fans towards a film has taken an unusual and troubling turn, with director becoming the direct target of fan anger.
The incident occurred at a luxury villa community in Kondapur, where the director resides.
Reportedly, large numbers of food delivery orders through platforms such as Zomato and Swiggy, along with orders from medical supply stores, were placed in the director’s name without his consent.
The situation created chaos for the security staff at Kolla Luxuria Villas.
When security personnel contacted the director for verification at the checkpoint, he reportedly denied placing any orders.
Shockingly, more than 100 delivery items arrived at his residence in a single day, leaving the security team overwhelmed and struggling to manage the situation.
With no alternative, the director instructed the staff not to allow any deliveries addressed in his name into the premises, providing some relief to the security personnel.
In a parallel development, it is reported that fake Twitter accounts were created in the name of the film’s creative producer, allegedly abusing the hero’s fans.
The producer, accompanied by a lawyer, reportedly approached the cybercrime authorities to lodge a formal complaint against those accounts.
This issue is going viral widely. Fans need to understand one important fact; without a hero’s consent, no director gets an opportunity.
Everything remains under the hero’s control, from allocating shooting dates to approving multiple reshoots if he feels they are necessary, which often leads to increased budgets.
The failure of a start centric film is mainly due to excessive costs and poor return on investment. Therefore, producers must also have the authority to convince the hero to control expenses and maintain financial discipline.
Overall, for the failure of star-driven films, targeting only the director is meaningless. The hero holds equal, if not greater, responsibility for the final outcome.
What is more shocking is that the hero has not yet come forward to support his director or the creative producer, who are under target of fans, or to restrain his fans from engaging in senseless and irresponsible attacks.